Month #49: Newsletter - The Irresistible Downsell Stack
More often than not, we give downsell offers only a fraction of the consideration that we give to upsell offers. What if there were a stack of downsells and the offer just got better and better, to the point where the customer feels like the seller has gone mad. That’s the type of funnel sequence we’re going to be exploring in this issue. Beyond the downsells, there are numerous lessons to be learned from this funnel and by the end of this issue, my hope is that it helps unlocks your funnel creativity to create more compelling post-purchase offers for you and your clients. Let’s get to it...
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Month #50: Newsletter – Coronavirus Funnels
The intention with this special issue is to help you feel more comfortable with the current situation we’re in with the Coronavirus, so you can approach your marketing with more flexibly and see opportunities where others might see pitfalls. Without further ado, let’s dive into some funnels that were created in response to the Coronavirus.
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